巧加好友,领英LinkedIn开发海外客户之实用技巧精彩案例分享
近日我总结了一下,我的很多关于领英的分享属于教程类的,帮助解决领英的用户在使用LinkedIn的过程中遇到的问题;那么纯粹使用领英开发客户的干货的分享也有,今天这个案例就非常好,来源于我营销群的一位朋友分享,今天特意把聊天记录翻了出来,给大家分享一下。在领英LinkedIn上加客户为好友时你应怎么巧说?可以让客户一次性通过你的好友申请并且对你感兴趣。
我们很多人都清楚在领英上搜索到目标客户时,需要发送好友申请,你的话术说得怎么样,直接影响对方是否通过你的申请;如果没有好好思考咱们的话术,会被对方忽略或者举报,到时候咱们的领英LinkedIn账号被限制被封就难免了。
Step1: 邀请对方加入我们的领英LinkedIn。
我们看看Mike是怎么说的。
Good afternoon.
This is Mike from China. I am also in led lighting industry, and i have some questions need your help. Could you pls kindly accept my invitation? Thanks in advance.
Mike
Best regards
下面的就是该客户已经接受了Mike的好友邀请。
惠紫简单点评一下:
1.礼貌先问候。
Mike写的是Good afternoon。这个要看我们当时邀请客户的时候客户的时间,如果对方在早晨,你可以说过Good Morning。笼统一点就说Good day。这一点很简单,为什么我还要拿出来说?因为仍然有一些朋友说话有点随意,既然是主动加别人,那么礼貌点对方感觉受到尊重。所以既然学套路就要明白套路好的原因。
2.简单介绍自己,告诉对方自己也在LED行业。
This is Mike from China. I am also in led lighting industry.拉近自己跟对方的距离。对方本来跟我们就是陌生人,用同一个行业让对方感到亲切,哦,原来是同行呀。
3.抛出一个问题,吸引对方感兴趣
and i have some questions need your help。对方非常富有同情心的话,还是很在意你到底遇到了什么问题呀?对方心里会想:既然是同行向我请教,我会稍微用心一下。
4.礼貌的好友申请,对方不忍心拒绝
Could you pls kindly accept my invitation? Thanks in advance.
Could you pls 再加kindly谦虚地不能再谦虚了,诚恳地不能再诚恳了。对方怎么忍心拒绝该申请呢?
6.结尾完整,实际就是一封开发信
一定要注意结尾的时候有类似于Best regards, ** 或者Best Wishes, ** 这样的格式。其实就是一封完整的开发信。
客户的回应:第一步,通过Mike的好友申请。
接来下我们看看客户有什么回复?
几乎是离Mike发送好友申请不到一个小时的时间,客户回复了:
Hi Mike,
Sorry for late reply, what is on your mind
Regards
Steph**
你好Mike,
非常抱歉回复有点迟,你有什么问题?
问候
Steph**
Step2: 客户回应之后, Mike的精彩回复:
Hi Stephen,
Happy new year.
Thanks for your kind acception. I noticed you are very professional on led lighting, and led downlight is also one of your main products. Then may i ask do you import goods from China? If yes, then would you mind i sharing some of our popular products with you? Actually, we are a professional manufacturer specialized in led lighting with 14 experience, maybe we could so sth for you. Do you have any interests?
If i brought you some unconvenience, hope your understanding.
Have a nice day!
小总结:这真的是一封非常赞的开发信。技巧套路全在里面,向对方推销产品但是让对方感觉一点儿也不反感,恰恰还会让对方觉得你非常的诚恳而且替对方着想。
惠紫小点评:
套路技巧1.赞扬对方
I noticed you are very professional on led lighting我注意到您在led行业非常的专业,给对方赞美戴高帽。
套路技巧2.开门见山抛出问题了解对方市场
and led downlight is also one of your main products. LED筒灯呢是您的主要产品之一。那么对方一定觉得你对我有过了解,距离更近一步啦。
再问Then may i ask do you import goods from China? 这些货物是否从中国采购呢?
套路技巧3.一气呵成、自然过渡引荐自己的公司和产品
If yes, then would you mind i sharing some of our popular products with you? Actually, we are a professional manufacturer specialized in led lighting with 14 (years)experience, maybe we could so sth for you.
如果是的话,您是否介意我给您“分享”一些我们的畅销产品呢?这里面的“Share”以及“Popular”用得特别棒。再说我们是一家专业的拥有14年经验的LED制造商,这里面有几个词特别好:“Professional”,“manufacturer”,“specialized in”以及“14 years experience”,突出自己的优势。
语气非常的诚恳谦虚:maybe we could so sth for you。 也许我们可以为您做点什么。
套路技巧4. 末尾要抛出一个问题,给客户回复你的必要
Do you have any interests?您是否感兴趣呢?
一般抛出一个问题,客户条件反映地要回答的。所以这个提问也非常的关键。
套路技巧5.继续语气谦和,让客户不反感。
If i brought you some unconvenience, hope your understanding.
如果我的打扰给您带来不便,还请您谅解。
客户回复:
也祝你新年快乐,是的我是在中国采购,但是1我只采购高质量以及独特的产品,澳大利亚的筒灯过于饱和以及类似产品过多,所以想要一点不一样的。
问候
Ste**
非常精彩的消息,不是么?
这里惠紫总结了一下两个模板,供大家参考:
1,领英LinkedIn上加对方为好友时英文模板
Hi **,
Good afternoon/morning/day.
This is ** from China. I am also in ** industry, and i have some questions need your help. Could you pls kindly accept my invitation? Thanks in advance.
**
Best regards
2,客户回复后第二封邮件模板
Hi Stephen,
Good day/afternoon/How are you?
Thanks for your kind acception. I noticed you are very professional on **, and ** is also one of your main products. Then may i ask do you import goods from China? If yes, then would you mind i sharing some of our popular products with you? Actually, we are a professional manufacturer specialized in ** with years(5/8/10) experience, maybe we could so sth for you. Do you have any interests?
If i brought you some unconvenience, hope your understanding.
Have a nice day!
**